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Celles en pleine croissance sont les plus fragiles face à ces difficultés, et c’est pourquoi il est nécessaire de mettre en place des ",{"text":161,"type":57,"marks":162},"outils innovants",[163],{"type":117,"attrs":164},{"href":165,"uuid":166,"title":60,"anchor":60,"target":60,"linktype":121,"story":167},"outils-du-responsable-financier","cd5f073f-08a6-4bda-a16a-020ad3003c23",{"name":168,"id":169,"uuid":166,"slug":165,"url":170,"full_slug":171,"_stopResolving":75},"Top 5 des outils indispensables à toute équipe administrative & financière",208729717,"blog/outils-du-responsable-financier","fr/blog/outils-du-responsable-financier",{"text":173,"type":57}," pour avoir une vision claire de la situation à tout moment et conserver des marges de manœuvre suffisantes. Plutôt que de palier simplement aux difficultés passagères, voici tout ce qu’il faut savoir pour identifier correctement, ",{"text":175,"type":57,"marks":176},"anticiper les problèmes de trésorerie",[177],{"type":117,"attrs":178},{"href":179,"uuid":180,"title":60,"anchor":60,"target":60,"linktype":121,"story":181},"gerer-anticiper-probleme-tresorerie","7a32f6e1-bdaa-48be-b525-357095002edd",{"name":182,"id":183,"uuid":180,"slug":179,"url":184,"full_slug":185,"_stopResolving":75},"7 astuces pour gérer et anticiper un problème de trésorerie",208729870,"blog/gerer-anticiper-probleme-tresorerie","fr/blog/gerer-anticiper-probleme-tresorerie",{"text":187,"type":57}," et gérer au mieux les fonds de votre entreprise.",{"type":53,"content":189},[190],{"type":191,"attrs":192},"image",{"alt":193,"src":194,"title":60},"mauvaise-gestion-trésorerie-entreprise.png","https://get.spendesk.com/hubfs/img-post/mauvaise-gestion-tre%CC%81sorerie-entreprise.png",{"type":196,"attrs":197,"content":199},"heading",{"level":198},2,[200],{"text":201,"type":57},"I - Les causes d’un manque de trésorerie",{"type":53,"content":203},[204],{"text":205,"type":57},"De nos jours, il est difficile pour une société confrontée à des difficultés de trésorerie de réagir à temps. Les causes pouvant mettre en danger son existence sont souvent indépendantes des actions des décisionnaires :",{"type":207,"attrs":208,"content":210},"bullet_list",{"tight":30,"key":209},"ul-0",[211,224,236,247],{"type":212,"content":213},"list_item",[214],{"type":53,"content":215},[216,218,222],{"text":217,"type":57},"Un ",{"text":219,"type":57,"marks":220},"accroissement brutal des dépenses",[221],{"type":147},{"text":223,"type":57}," lié à une hausse de l’activité",{"type":212,"content":225},[226],{"type":53,"content":227},[228,230,234],{"text":229,"type":57},"Une ",{"text":231,"type":57,"marks":232},"diminution rapide de l’activité",[233],{"type":147},{"text":235,"type":57}," vous obligeant à stocker votre production",{"type":212,"content":237},[238],{"type":53,"content":239},[240,241,245],{"text":229,"type":57},{"text":242,"type":57,"marks":243},"recrudescence des défauts de paiement",[244],{"type":147},{"text":246,"type":57}," de la part de vos clients",{"type":212,"content":248},[249],{"type":53,"content":250},[251,252,256],{"text":229,"type":57},{"text":253,"type":57,"marks":254},"évolution des contraintes règlementaires",[255],{"type":147},{"text":257,"type":57}," ou la perte d’une certification entrainant la rupture de vos contrats",{"type":53,"content":259},[260],{"text":261,"type":57},"L’ensemble de ces éléments sont autant de causes auxquelles vous pouvez faire face si vous possèdez une gestion rigoureuse et optimisée de votre trésorerie.",{"type":196,"attrs":263,"content":264},{"level":198},[265],{"text":266,"type":57},"II - Les conséquences pour votre entreprise",{"type":53,"content":268},[269,271,277],{"text":270,"type":57},"Suite à un défaut de trésorerie certaines entreprises trouvent les ressources nécessaires auprès de leurs actionnaires, ou de leurs partenaires financiers. Cependant, il arrive que d'autres entreprises soient ",{"text":272,"type":57,"marks":273},"mises en liquidation",[274],{"type":117,"attrs":275},{"href":276,"title":60},"https://www.service-public.fr/professionnels-entreprises/vosdroits/F22330",{"text":278,"type":57}," quelques mois seulement après le début des difficultés. En général, il faut entre trois et six pour mois pour qu’une entreprise en manque de liquidités mette la clé sous la porte. Pourtant, il existe de nombreuses pistes pour mieux gérer sa trésorerie. 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Apprenez à résonner en scénario « crash test » pour faire face à toute éventualité.",{"type":53,"content":316},[317],{"text":318,"type":57},"Au fond, votre stratégie doit être équilibrée en fonction de la conjoncture, afin de ne pas prendre de risques disproportionnés, sans pour autant passer à côté d’opportunités économiques.",{"type":196,"attrs":320,"content":321},{"level":286},[322],{"text":323,"type":57},"B - Des dépenses intelligemment réalisées",{"type":53,"content":325},[326],{"text":327,"type":57},"Pensez toujours à optimiser chaque opération de recette et de dépense. Pour cela :",{"type":207,"attrs":329,"content":330},{"tight":30,"key":209},[331,341,378,390,400],{"type":212,"content":332},[333],{"type":53,"content":334},[335,339],{"text":336,"type":57,"marks":337},"Réduisez au maximum votre besoin en fonds de roulement",[338],{"type":147},{"text":340,"type":57}," en exerçant une pression pour accélérer vos encaissements, réduire les délais de paiements de vos clients et allonger les vôtres.",{"type":212,"content":342},[343],{"type":53,"content":344},[345,349,362,364,376],{"text":346,"type":57,"marks":347},"Revoyez régulièrement les ",[348],{"type":147},{"text":350,"type":57,"marks":351},"contrats signés",[352,353],{"type":147},{"type":117,"attrs":354},{"href":355,"uuid":356,"title":60,"anchor":60,"target":60,"linktype":121,"story":357},"signature-electronique","86695b66-9d1d-47d6-b21f-698b280f762f",{"name":358,"id":359,"uuid":356,"slug":355,"url":360,"full_slug":361,"_stopResolving":75},"Signature électronique : définition, enjeux et solutions",208733121,"blog/signature-electronique","fr/blog/signature-electronique",{"text":363,"type":57}," avec vos différents prestataires (assurance, énergie, frais bancaires, etc) et ",{"text":365,"type":57,"marks":366},"suivez les dépenses courantes",[367,368],{"type":147},{"type":117,"attrs":369},{"href":95,"uuid":370,"title":60,"anchor":60,"target":60,"linktype":121,"story":371},"3686ebd3-04da-49ac-bf06-506a10946079",{"name":372,"id":373,"uuid":370,"slug":95,"url":374,"full_slug":375,"_stopResolving":75},"Le guide complet pour une meilleure gestion des dépenses en entreprise",208729715,"blog/gestion-des-depenses","fr/blog/gestion-des-depenses",{"text":377,"type":57}," (frais de déplacements, notes de frais, etc).",{"type":212,"content":379},[380],{"type":53,"content":381},[382,384,388],{"text":383,"type":57},"Portez une attention particulière à la ",{"text":385,"type":57,"marks":386},"résolution des litiges techniques et administratifs",[387],{"type":147},{"text":389,"type":57},", qui sont autant de handicaps à la bonne résolution de vos problèmes.",{"type":212,"content":391},[392],{"type":53,"content":393},[394,398],{"text":395,"type":57,"marks":396},"Diminuez vos stocks",[397],{"type":147},{"text":399,"type":57}," jusqu’au niveau minimum suffisant, sans pour autant faire courir de risque d’exploitation à votre entreprise.",{"type":212,"content":401},[402],{"type":53,"content":403},[404,406,410],{"text":405,"type":57},"Enfin, la ",{"text":407,"type":57,"marks":408},"mise en place d’une démarche qualité",[409],{"type":147},{"text":411,"type":57}," est un moyen clair pour améliorer le fonctionnement opérationnel de votre entreprise et sélectionner les meilleures opportunités. Aussi, cela permettra de réduire directement vos coûts.",{"type":53,"content":413},[414],{"text":415,"type":57},"Soyez prudents dans vos investissements en choisissant l’option offrant le maximum de sécurité. En cas de doute, l’abstention est de mise !",{"type":196,"attrs":417,"content":418},{"level":286},[419],{"text":420,"type":57},"C - De la prévision et de l’anticipation",{"type":53,"content":422},[423,425,437,439,443],{"text":424,"type":57},"Mener son entreprise nécessite d’avoir une vision de sa ",{"text":426,"type":57,"marks":427},"trésorerie",[428],{"type":117,"attrs":429},{"href":430,"uuid":431,"title":60,"anchor":60,"target":60,"linktype":121,"story":432},"utilite-flux-de-tresorerie-disponible-ou-free-cash-flow","d2f44688-c154-430d-8cae-019d4019eae4",{"name":433,"id":434,"uuid":431,"slug":430,"url":435,"full_slug":436,"_stopResolving":75},"À quoi sert le flux de trésorerie disponible (ou free cash flow) ?",208730187,"blog/utilite-flux-de-tresorerie-disponible-ou-free-cash-flow","fr/blog/utilite-flux-de-tresorerie-disponible-ou-free-cash-flow",{"text":438,"type":57}," à six mois actualisée mensuellement grâce à des outils permettant de tirer les bons enseignements. 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